Author Topic: Direct Farm Marketing: You are not competing with the supermarket  (Read 3077 times)

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Offline TheOldBuzzard

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Direct Farm Marketing: You are not competing with the supermarket
« Reply #1 on: February 20, 2012, 07:12:11 AM »
Hey Y'all: you are not competing with the supermarket. What you offer is a
 value added product that represents the care and diligence of a small scale
 farmer producing a higher quality chicken raised in quality conditions and
 processed in a humane manner. People are quite willing to pay extra for
 this. I have more demand for my chickens at $3.75 a pound than I can keep
 up with. Other producers in my area get over 4 dollars a pound and also do
 not suffer from soft sales. Supermarket chickens represent the worst that
 industrial farming has to show.
 Small sustainable farms play an important role. Don't get frustrated.
 Quinn's Irish hill farm
 Freeville, NY
 No matter what type of premium quality farm products you are trying to market the basic techniques are the same.  I have put together a short, quickly downloadable guide to marketing your products whether it be produce, jams and jellies, poultry or goat milk soap.   For a mere 5 bucks you can be reading it in less than 5 minutes.  Click here to read all about it and see the guide plus many other downloadable books, videos and farm software products:    http://www.back40books.com/d/1662/back-40-downloadable-books-and-dvds.htm
 "Business & Marketing of Premium Quality Farm Products. If you want a short and sweet course that gives you an overview of your options to direct market from the farm this is it. Just 12 pages long, yet covers a whole bunch of important things to consider to make your project successful. This is the handout used at marketing seminars conducted by the author throughout the U.S. Covers attitude, advertising and public relations, venues (farmers markets, CSA, restaurants, etc) giving strong points and drawbacks. A little pamphlet, a lot of insight. Corner staples, 8.5" x 11". A Resilience Institute publication by Herman Beck-Chenoweth. To Order By Phone Call Toll Free: 866-596-9982. <p> <img alt="Direct Farm Marketing" src="http://4imgs.com/1093/sys/prod/474_3_0_0.JPG" style="width: 509px; height: 650px; " /></p> <p align="left"> </p>
 Learn All About Free-Range Poultry Production & Marketing Your Premium Products from Herman Beck-Chenoweth & Back40Books.com:
« Last Edit: August 09, 2013, 08:07:50 AM by HannaH »